Saturday, December 10, 2005

Marketing Research Shows People Buy Music Out of Convenience

Surprise, surprise. 98% of people who listen to music don't give a flip (sign in required; see link to ars technica below for synopsis) about Sony's intellectual property "rights." Ars also discusses the hidden costs of DRM music files, which consumers with two grains of sense should incorporate into their online music purchases. We accept that we will end up buying lots of music again on the Next Big Format (how many of you own the same album on vinyl and CD already--the prospect of paying for the AAC file from iTMS this year and then .mp5 or whatever next year is not so pleasant), but thanks to Sony, you also have to consider that the next CD or mp3 you buy may crash your computer.

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