The Physics of the Bra

The average American woman now wears a bra size 36C, up from an average bra size of 34B in 1990. This means more gravity in play, so some physicists have been called in to hold things up. We think their work is worthy of a Nobel.

UPDATE: The fruits of research? A Dutch firm has designed a wall of silicone breasts in all sizes to help men shopping for their significant others. The customer can go to the wall and squeeze the silicone models until he finds his wife/girlfriend's size.